Thursday 28 March 2013

Quality Results From Your Loan Consulting Business Marketing

By Chad Nixom


There are times that financial services business is slow and with that you need to find a technique to let people know your business exist. You need to learn how to be original. Here are a few creative and unique ways to increase your business.

Be sure to put your financial services business on Foursquare, a location-based social network. Foursquare allows customers to earn special "badges" and rewards if they patronize your business often enough. A program like this is a surefire way to retain existing customers, and to gain new ones.

Giving away free, promotional items is an excellent building block of solid financial services business growth. Brand items with your name and logo, along with other basic business information, then disseminate these items as widely as possible. Offer freebies at your store location or front desk, and consider setting up other places for folks to get items with information about your business. After all, don't you think about your bank every time you look at your pen?

Carefully consider your lending agency's conversion rate. Every financial services business struggles turning future customers into current customers. Examine your sales process, and see if there's a way you can grow the possibilities of someone actually buying from you. It could be something as simple as making the buying process more seamless!

You must be on time with all deadlines when it comes to financial services business. Building up a reputation as someone who can be trusted to do the job is paramount. This can translate into respect amongst your peers, as well as customers, and will eventually lead to higher profits for your business in the long run.

Create time for fun in the daily functions of your financial services business. Fun should not be reserved for after-hours, and you're possible to lose great employees if they don't enjoy their workplace. Encouraging participation in games in your business can spark energy and innovation, build a sense of teamwork, relieve stress, and improve communication skills.

More financial services business deals are done over the phone than in person. Telephone etiquette can help or hurt a deal. After exchanging pleasantries, you should discuss the business purpose of the call. It is easy to get carried away with idle talk and leave little time for the significant aspects of the call. Always ask the recipient of the call if it is a good time for them to talk. Try to end the call with enough time for pleasantries at the conclusion.

Most financial services business owners have had people ask to post things in the window of their store or at other prominent locations visible to the public. If you are looking to advertise your own goods or services, you should also seek to post your ads at other businesses. Avoid locations that are too similar to your own business, however, as you are unlikely to meet with a favorable reply.




About the Author:



No comments:

Post a Comment